5 Minutes with Sandra Martin

We took 5 minutes to have a (socially distanced) chat with our MD Sandra Martin, to find what steps she is taking to deal with Covid-19 and it’s impact on Signature Serviced Apartments.

1. How has Covid-19 directly impacted your business?

Covid-19 has had a direct impact on our business, in that it has made us quickly adapt our business processes and procedures to ensure that our guests and staff remain safe in these unprecedented times.

Our business is still buoyant and we have found many ways to continue to support our clients.

We have developed a number of strong relationships over the years we have been in business, and do not rely solely on booking portals to produce bookings. This has been key to keeping Signature strong in the Serviced Accommodation market, particularly in light of recent events.

2. What (if anything) have you had to do differently over this lockdown period to secure bookings?

We have had to make vital adjustments to some of our usual strategies to ensure that we provide the same level of support and communication, as many of our contacts are now working from home.

It’s also important to remember that things don’t move quite as fast at the moment, so having plenty of patience is also key to securing bookings.  

We have also had to make changes to ensure that we are fully following the government guidelines, and have then informed our clients of the new procedures and precautions now in place.

With the online booking portals closed for the foreseeable future we have taken steps to ensure that current and past clients are updated more frequently on how we can continue to support them. 


We are also maintaining our social media presence, and are  making informative as well as positive, posts on our social media channels. Our aim is to be helpful and provide light relief for our connections on social media, and to let them know we are still here for them should they need us.

Our team has always been able to work remotely, so the need to do this on an ongoing basis was an easy transition. It proved slightly more difficult for some clients to begin with, so we took extra time to help them navigate this new booking process.

3. How are guests responding to the responsible measures that you have had to put in place during this time?

I have to say they have been brilliant, very understanding. I always think as long as you are honest, upfront and fully explain the requirements then people generally respond well. 

We inevitably still have some maintenance challenges or issues that have to be dealt with, but our guests, along with our maintenance and operations teams have been brilliant and able to handle things quickly and safely.

4. What lessons have you learned from this whole experience, that you will use in the business going forward?

Always be willing to embrace change, be ready to adapt and understand that you can never be fully in control of everything.

5. What is the one biggest tip you would share with other SA operators at this time to manage things during this crisis?

This is not forever, positivity for me goes a long way. The market will bounce back.  Use this time to focus on systems, procedures and planning for when we come out of this and aim to be less reliant on booking portals. 

Also, keep in touch with your previous client base, even if you have had to close, and make them aware you will be available when needed.

Stay Well, Stay Safe, Stay Strong


Signature Serviced Apartments won Serviced Apartment of the Year!

We are delighted to announce that we won Serviced Apartment of the Year at the 1st ever Hotel Awards Scotland, held at the Glasgow Marriott Hotel on October 1st 2019.

To be the inaugural winner of this award is a special achievement!

Our managing director Sandra Martin had this to say: ‘This is a team award, we are so proud of the work that we do, and it is such an honour to have been chosen in light of the great company in our category!’

As Signature Serviced Apartments continues to grow, we hope this award will show our potential guests and clients, that not only is Signature the largest and most successful property provider in the central belt of Scotland, but that we are a strong figure in the Scottish property management arena as a whole. Especially considering that we have our new Dalkeith Apart Hotel that is opening soon, there are even more ways to stay with Signature!

The whole Signature Team is really proud of this amazing achievement, and a great evening of celebrating was had by all! 💃

See our gallery below for pictures of the fantastic night we had!


Team Night Out at The Ivy Glasgow


We had a great night out with the team last night, celebrating another cracking year at Signature!

The team works so hard to provide the best service they can for both our clients and our guests, so it’s great to have a chance to unwind and celebrate! The dynamics of our team mean we aren’t often all together in the office, so when we do manage to get together it’s a great chance to catch up!

We were still on call with ‘the phones’ (SA never sleeps!), plus we ‘had’ to keep you updated on Facebook and the ‘gram, (check us out at @signature_apart) but we still managed to have an absolutely fantastic evening, we even celebrated a birthday!

If you haven’t tried The Ivy Glasgow, we can all highly recommend it! 😉

Can you guess which 3 team members stayed out till 3am? 🤔😱😉


Top 5 Reasons to Stay in A Serviced Apartment

Serviced apartments are becoming a more popular choice in the travel industry for both the business and the leisure traveller. A serviced apartment is a flat or house that is solely yours for the duration of your stay. You have the freedom to come and go as you please, plenty of space and your even your own kitchen to make your favourite meals!

 

Here is a list of the 5 top benefits to staying in a serviced apartment, particularly if your trip away from home is on the longer side!

 

 

  1. Cost effective

 

Choosing serviced accommodation over a hotel room can benefit your wallet!  In general terms, serviced accommodation is usually around 30% cheaper than a hotel. This is especially true, when you factor in that with a serviced apartment you have a kitchen and lounge at your disposal, rather than simply a bedroom and en-suite. The cost advantages stack up even more if you are travelling in a large group or having an extended stay away from home.

 

 

 

  1. Comfort

 

Choosing a serviced apartment means that you have comfort when you need it. There is no need to be stuck in your hotel room, or to sit in a hotel bar evening after evening. If you stay with Signature, you will have your own comfortable living room to relax in, complete with a flat screen TV and complimentary WiFi as standard.

 

 

 

  1. Food

 

Food is always a big consideration whilst staying away from home. Where to eat and the choice of food on the menu are key things to keep in mind when choosing your place to stay. A hotel menu is usually top of the list, but can be a bit restrictive, especially if you are away from home for a longer time. Eating the same things from the same menu for an extended period of time can bore your taste buds! The beauty of a serviced apartment is that you have a kitchen all to yourself. At Signature we offer a fully equipped kitchen in all of our properties. It will have all the essential utensils you need to allow you to cook up a storm! A more cost effective, and comforting way to eat during your stay!

 

 

 

  1. Space

 

Space is another great reason to choose serviced accommodation over a hotel room. With a Signature Serviced Apartment, you will not be restricted to only one room. Depending on your property selection, you will have several bedrooms, as well as a bathroom, lounge and kitchen to relax in. With serviced accommodation, you get more space for your money. You will have plenty of room to entertain guests, and if you are staying with us on business then you have a great location to meet with clients.

 

 

 

  1. Privacy

 

Privacy is a big plus to serviced apartment living. We offer weekly cleans to our long-term guests which means minimal interruptions. You will have your own space to play and relax, without the need to be out of the way for housekeeping on a daily basis.

 


3 Alternative Spots to Visit in Glasgow

If you are looking for something a bit different to try on your next trip to Glasgow, Signature has you covered! Here are 3 places to visit, that are not your usual tourist attractions.

Hillhead Bookclub – A quirky pub in Glasgow’s West End. This establishment is full of charm, fabulous cocktails, and delicious food, all at reasonable prices. Meat-eaters and veggie lovers can eat together in harmony as they offer an extensive vegetarian and even vegan menu. From brunch, to lunch, to after dinner drinks, whatever time of day it is that you decide to visit Hillhead Bookclub, you are sure to be in for a treat! Hillhead also proves to be a great host and often holds a variety of events from vintage fairs to disco nights, to cheesy music evenings. If you are interested in more than food and drink, definitely have a look and see if something piques your interest. Click the photo to find out more.

Glasgow University – Let’s be completely honest, Glasgow University is not a hidden gem in the traditional sense, as it is one of the best universities in Scotland. However, it is not an immediately obvious tourist destination for visitors, and it should be! The Cloisters are a great example of the fantastic architecture that can be found at the university, which is actually one of the oldest universities in the world.Television and film fans may recognise them from their appearance in the television series Outlander, as well as the film Cloud Atlas. Tours are available subject to availability when booking, and there are several other attractions on campus to explore including The Zoology Museum, The Hunterian Museum, The Mackintosh House, the Gift Shop, as well as a few restaurants and cafes. Click the photo to find out more.

The Hidden Lane Tearoom – A charming tearoom located in Argyle Court, colloquially known as the Hidden Lane, in the Finnieston area of Glasgow. In a conservatory set amongst colourful, cute shipping containers and brightly painted bricked buildings lies  the Hidden Lane Tearoom. It is filled with vintage tea pots, tea sets and is decorated in, shabby chic style. It offers a great breakfast menu where you will find everything from avocado toast to Belgian waffles, and the lunch menu offers a great variety sandwiches, as well as several afternoon tea options, you will not be disappointed! Click the photo to find out more.

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